From the client's perspective, working with a referral agent is something like having your own personal human resources department. Someone who pre-screens full-service real estate agents, to ensure those you spend time with are a good fit. Since it’s always a good idea to perform your own due diligence, a real estate referral agent can be a front line, helping to focus the limited time you have on the best prospects.

When a client has their first conversation with a real estate referral agent, the referral agent works to understand the client's needs, priorities and timeline. That information is then used to match the client with a professional full-service agent to meet their needs.

From the full-service agent perspective, lead generation is always a source of angst. By partnering with a real estate referral agent, full-service agents not only generate more leads but most importantly, they generate pre-screened, high-quality leads. This is a win-win for the client, the referral agent, and the professional real estate agent.

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